This is the DSI visual identity manual. The final product was printed on a heavy stock and stitch bound with black thread. The final product is a professional visual identity manual which states rules on how the new logo should be used as well as other aspects of the visual identity like font usage and example of the logo in context. If I had perhaps given myself a little more time to put this together I would have liked to make a few changes, namely to print the manual on a more suitable, thinner stock, and to have added a coloured cover to hide the stitching. I think the addition of a proper cover would have also tied the manual together in a more approachable way, the current version is great and portrays the right message, but could be less corporate.
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