5 Modernist Graphic Designers

1. Morten Iveland

Uses a modernist style grid system with simple geometric shapes and bold and clear text to produce poster and cover based work. Rare because he is practicing as a new designer.

http://cargocollective.com/iveland

2. Armin Hofmann


Helped develop Swiss style graphic design. Used geometric shapes and bold but limited colour. Was into design theory and wrote books about how everyone should design like the 'Graphic Design Manual'

http://www.designers-books.com/?p=2596
http://en.wikipedia.org/wiki/Armin_Hofmann
http://www.logoreviews.org/armin-hoffman-graphic-designers-guru
http://www.citrinitas.com/history_of_viscom/modernists.html

 3. Lance Wyman

Famous for designing the Mexico 68' logos and Washington metro maps. Used lots of colour surprisingly, but employed a strong emphasis on Black. Also only used solid blocks of colour and imagery was illustrated with straight lines and lots of symmetry.

http://www.logoreviews.org/lance-wyman-american-graphic-artist
http://www.lancewyman.com/
http://en.wikipedia.org/wiki/Lance_Wyman
http://www.creativereview.co.uk/cr-blog/2012/may/lance-wyman-in-norwich
http://olympic-museum.de/design/lancewyman/wyman.htm

 4. Herbert Bayer.

All round designer with a focus in graphic design of the Bauhaus persuasion. He shows a strong modernist style and focuses on technology and futuristic subjects.

http://www.designishistory.com/1920/herbert-bayer/
http://www.herbert-bayer.com/
http://www.type.nu/bayer/
http://www.adcglobal.org/archive/hof/1975/?id=281
http://en.wikipedia.org/wiki/Herbert_Bayer

5. Sual Bass.

Well know modernist graphic designer. Was however more experimental and worked with text and image, exploring cuts ups and decorative text.

http://www.citrinitas.com/history_of_viscom/images/modernism/saulbass.html
http://www.guardian.co.uk/artanddesign/2011/oct/30/saul-bass-life-film-review
http://blog.robbfitzsimmons.com/post/12624832433/saul-bass-the-look-of-modernism
http://pinterest.com/vuongvan163/saul-bass/